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The 2011 Essence Festival is still going strong in the NOLA with concerts, parties, conferences and other events. Yesterday, some of our favorite celebrities attended the Carol’s Daughter Pop Up Store. Among the attendees of the event were the Braxton sisters and Mary J Blige who introduced her new fragrance during the event entitled, “My Second Blossom”.

Mary arrived in style with Carol’s Daughter founder, Lisa Price, in a red convertible as they paraded from the New Orleans Convention Center to the location of the pop up store.

Check out pictures from the event below. (Pictures via TheYbf.com)

Celebrities Attend 2011 Essence Festival Kickoff Concert [PHOTOS]

Come Join HelloBeautiful And African Pride at the Essence Music Festival