According to CBS Cleveland, The Cleveland Browns will unveil a new primary team logo next week.
In an email letter sent to Browns Backers presidents and obtained by 92.3 The Fan, the team says it will be “launched” on Tuesday, February 24.
The new logo will replace the orange helmet currently in use by the team as the primary logo.
While the logo itself is being closely guarded prior to the reveal, multiple sources have told 92.3 The Fan that the new logo will not incorporate the iconic ‘Brownie’ elf logo that was used by the franchise in the 1950’s and 1960’s in any way.
In keeping with a promise made to former owner Randy Lerner as a condition of sale in 2012, the new logo will not adorn the helmet.
The Browns are rolling out an entire new brand this year to include logos, script word markings, modified helmet and uniforms. The new uniform designs, which will be comprised of 3 different jerseys and 2 pairs of pants will be unveiled closer to the NFL Draft in late March or early April.